Books in audio format
Sep 22nd, 2023, 8:35 pm
Go Like Hell: Ford, Ferrari, and Their Battle for Speed and Glory at Le Mans by A. J. Baime
Requirements: .M4A player, 24 mb
Overview: Henry Ford II led the Ford Motor Company out of a financial free fall during a national car craze.

In 1945, when Henry Ford II took over as president of the Ford Motor Company, he had quite a job ahead of him. In the years prior, his father, Edsel Ford, had been hamstrung by his grandfather, the original Henry Ford. Despite Edsel’s pleas to modernize the brand, Henry stubbornly refused to allow his son to make any changes, while the Chevrolet car company slowly became the American brand of choice.

At the same time, Henry Ford, who had no talent for accounting, placed a former convict by the name of Harry Bennett as an executive manager. The company was hemorrhaging money. And the run of terrible fortune continued as, at the age of 49, Edsel Ford died of stomach cancer, though many believed it was due to a broken heart since he had never managed to gain the trust of his father.

Henry Ford II believed that his father was a saint who’d been killed by his job, and he wasn’t going to let that happen to him. So when he took the job of company president, it was on the condition that he be allowed to make whatever changes he wanted. First on his list was to modernize the company – as his father had once hoped – and in doing so, regain supremacy over Chevrolet.

It was a momentous time to be in Ford’s shoes, as, in post-WWII America, there was an ongoing car craze.

Key to the burgeoning fascination with big and fast cars were the new interstate highways that were built in the 1950s. They wove throughout the US and allowed people to drive from coast to coast. Meanwhile, WWII veterans who’d learned how to be mechanics or become accustomed to fast speeds as fighter pilots were turning their attention to cars and their increasingly big and powerful engines.

And so were a new generation of teenagers, who made up the big crowds around the automobile races taking place on local drag-strips and the big, sponsored events in cities such as Indianapolis. All across America, people were getting most excited about cars with loads of horsepower, like Chevrolet's Corvette, which was capturing lots of checkered flags.

In response, Henry Ford simply had to come up with a Corvette killer.
Genre: Audiobooks > Non-Fiction

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Sep 22nd, 2023, 8:35 pm

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